Video Series

The data behind streaming intelligence

Reelgood CEO David Sanderson breaks down the real-world challenges and data strategies shaping how streaming services compete, license content, and understand their audiences.

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Topic Summaries

Solving the Universal Content ID Gap with Machine Learning

Reelgood explains how machine learning maps fragmented streaming catalogs by analyzing cast, crew, runtime, and metadata to identify titles across services. Watch: https://www.youtube.com/watch?v=kh2XehbrmIs

Unlocking Competitive Data for Strategic Marketing and Licensing

This session covers how catalog visibility supports campaign positioning, licensing decisions, and audience planning across competitive streaming platforms. Watch: https://www.youtube.com/watch?v=wqmk6Ggf8es

Offensive vs. Defensive Acquisition: Analyzing the Warner Bros. Impact

Video analysis compares licensing exposure among major services and shows how dependency on third-party catalogs changes merger, acquisition, and retention strategy. Watch: https://www.youtube.com/watch?v=DoVa16NsZPo

Navigating the Fragmented World of Content Licensing

Reelgood details how titles move across services over time and why frequent availability shifts make accurate competitive intelligence difficult. Watch: https://www.youtube.com/watch?v=7Xe8AnoowCg

Maximizing Margins with International IP

This video highlights data-driven licensing opportunities in international IP, including how lower-budget titles can deliver large audience impact and ROI. Watch: https://www.youtube.com/watch?v=Qfw8p5zeC74