Posts Tagged ‘catalog’
How AI and Machine Learning Will Reshape Streaming in 2026
Next in our series on our team’s 2026 Streaming Industry Predictions. Key Takeaways AI-powered discovery is moving beyond basic genre recommendations toward hyper-personalized interfaces that match content to individual mood, taste, and viewing history in real time. Behind the scenes, ML is becoming just as critical for monetization, powering more sophisticated ad-tech targeting as ad-supported…
Read MoreParamount+ and Showtime: Everything You Need to Know About the Merger
Just weeks after Warner Brothers Discovery+ unveiled Max, another two streaming services will merge — Paramount+ and Showtime. On June 27th, Paramount Global’s flagship streaming service will merge with Showtime. The merger, which was announced earlier this year, will not only combine the two streaming services catalogs but will also result in a price increase. …
Read MoreComparing Catalog Hours: HBO Max vs Max
It finally happened — HBO Max became MAX, successfully merging the catalogs of HBO and Discovery+. In an effort to boost subscriptions and app usage and decrease churn, Warner Bros. Discovery completely rebranded the three-year-old service. If you’ve logged in, you’ve already seen the difference. While the app still feels a lot like HBO Max,…
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