What Streaming Buyers Are Actually Acquiring: How to Read Catalog Changes for Licensing and Sales

Reelgood bar chart of the largest year-over-year genre changes across major streaming catalogs, 2025 to 2026, showing gains and declines by service.

Over the past few months I have sat in on a string of conversations with content strategy, acquisition, and sales leaders at production companies and independent distributors. The companies could not have been more different: a Canadian studio selling scripted series into Europe, a mid-size studio building a slate for underrepresented audiences, an indie distributor…

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The Measurement Gap: What Most Streaming Services Are Still Missing

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Next in our series on the Reelgood team’s 2026 Streaming Industry Predictions. Key Takeaways Most streaming services lack real-time visibility into competitors’ and partners’ catalogs, creating dangerous blind spots in acquisition, renewal, and licensing compliance decisions. Per-title content ROI remains one of streaming’s hardest unsolved measurement problems. Assigning meaningful monetary value to content on a…

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Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity

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Key Takeaways Historical streaming TV & movie availability data provides the context that licensing teams, rights managers, and analysts need to make informed decisions about content worth hundreds of millions of dollars. Without it, organizations risk overpaying for overexposed content, missing compliance violations, misreading viewership trends, and leaving revenue on the table. Real-world content licensing…

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