Streaming Industry Insights

Streaming industry analysis and & insights, product updates, and weekly rankings powered by comprehensive Reelgood global metadata and title availability data.

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US SVOD (streaming) content vs Non-SVOD content (AVOD, TVOD, TVE)
Insights and Trends

The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max

If you’re an executive at a major streaming service, here’s a stat that should make you rethink your content strategy:  Only about 12% of movies in active distribution are available…
November 21, 2025 · 5 min read
apple tv disney+ +1
netflix
Read: The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max →
title availability posters
Solution Capabilities

Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity

Key Takeaways Historical streaming TV & movie availability data provides the context that licensing teams, rights managers, and analysts need…
Feb 24, 2026 · 7 min read
Read: Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity →
competitive intelligence content acquisition +5
content analysis music rights rights management streaming title availability
Legacy Libraries Create Catalog Depth
Insights and Trends

Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception

Key Takeaways Most streaming catalogs are shallow. Across almost all major platforms, 72% to 89% of TV shows ran for…
Feb 10, 2026 · 4 min read
Read: Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception →
apple tv catalog data +9
content analysis content library disney+ hbo max hulu netflix paramount prime video streaming
ML-based Semantic Analysis
Technology

The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching

For major streaming services and consumer tech platforms, achieving an accurate, real-time picture of global video content is the ultimate…
Nov 10, 2025 · 8 min read
Read: The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching →
entertainment metadata machine learning +3
movie metadata semantic analysis tv metadata
Recent Posts
Full ranking table from Reelgood's Streaming Service Popularity Index for June 24 to July 24, 2026, listing 19 US streaming services by rank, average titles in the US Top 100, Streaming Ranking Index score (0-10), and month-over-month change. Netflix ranks first at 9.78, followed by Prime Video at 8.82 and HBO Max at 7.23.
Insights and Trends

Introducing the Streaming Service Popularity Index: Who’s Actually Carrying Streaming’s Demand

Netflix holds an average of 34.2 titles in the US Top 100 movies and shows at any given time. Philo holds 23.6, a smaller…
Aug 11, 2026
hbo max netflix +4
philo popularity popularity index prime video
Scatter chart titled "Every UK Streaming Platform Has a Different Content Personality" plotting genre variety on the vertical axis against narrative tag variety on the horizontal axis for select streaming platforms in the UK. The vertical axis runs from Genre Specialist at the bottom to Genre Generalist at the top. The horizontal axis runs from Theme Specialist on the left to Theme Generalist on the right. Four quadrants are labelled Diverse Curators, Everything Everywhere, Focused Storytellers, and Genre Encyclopedias. In the Diverse Curators quadrant: Channel 5 and BBC iPlayer. In the Everything Everywhere quadrant: ITVX, Prime Video, and NOW. Near the centre on the theme specialist side: Disney+ and Netflix. In the Genre Encyclopedias quadrant: Paramount+ and HBO Max. In the Focused Storytellers quadrant: Channel 4 and U. Footnote reads that the chart is based on distribution of top-3 genres and top-4 tags per title, including movies and TV series, from the Reelgood content streaming dataset as of July 2026.
Insights and Trends

How Alike Are UK Streaming Platforms? Genre vs. Tag Similarity Compared

A crime drama about a small-town investigation and a crime drama about corporate corruption share a genre and almost nothing else. Tags are where…
Aug 10, 2026
bbc catalog data +8
channel4 genres iplayer itvx sky sub-genres taxonomy uk
Reelgood Streaming Top 10 chart for July 30 to August 5, 2026, ranking ten movies and TV shows: Furious on Hulu at #1, Obsession on Peacock at #2, Spider-Man: No Way Home on Disney+ at #3, The Devil Wears Prada 2 on Disney+ at #4, House of the Dragon on HBO Max at #5, The Drama on HBO Max at #6, Silo on Apple TV at #7, Masters of the Universe on Prime Video at #8, 72 Hours on Netflix at #9, and Ride or Die on Prime Video at #10.
Rankings

Reelgood Streaming Top 10: Furious Debuts at #1 as Last Week’s Arrivals Tumble to the Bottom of the Chart

Here’s your Reelgood Streaming Top 10 (movies & TV) snapshot for July 30–August 5, 2026: Furious takes #1 on Hulu in its first week…
Aug 7, 2026
apple tv disney+ +8
hbo max hulu movies netflix peacock prime video top ten tv shows
Diverging bar chart titled Drama moved one spot, the stories inside it moved dozens, split into two labeled sections. The genre view section shows a single small bar for Drama at plus 1, from 167 to 168 weekly Top 10 spots. The tag view section, labeled inside those same Drama titles, shows relationships at plus 23 (33 to 56), doctor at plus 12 (4 to 16), and superhero at plus 12 (0 to 12) in green, and government-and-politics at minus 16 (22 to 6), social-inequality at minus 18 (18 to 0), and identity-and-growth at minus 20 (29 to 9) in red. Source: Reelgood Weekly Streaming Top 10, US.
Insights and Trends

What a Genre Dashboard Can’t See: The Case for Tag-Level Demand Data

Genre data says streaming barely changed this year: Drama held 167 of 260 weekly Top 10 spots in H1 2025 and 168 in H1…
Aug 4, 2026
genres sub-genres +1
taxonomy
Graphic titled "Where the Spider-Man Universe Has Streamed" showing posters for ten Spider-Man films in release order, each labeled with the number of US and UK streaming services that have carried it. Spider-Man (2002), US 14 and UK 8. Spider-Man 2 (2004), US 11 and UK 8. Spider-Man 3 (2007), US 15 and UK 6. The Amazing Spider-Man (2012), US 8 and UK 8. The Amazing Spider-Man 2 (2014), US 7 and UK 6. Spider-Man: Homecoming (2017), US 9 and UK 5. Spider-Man: Into the Spider-Verse (2018), US 2 and UK 5. Spider-Man: Far from Home (2019), US 2 and UK 5. Spider-Man: No Way Home (2021), US 2 and UK 4. Spider-Man: Across the Spider-Verse (2023), US 3 and UK 3. Source: Reelgood streaming availability data, July 2026.
Insights and Trends

All 10 Spider-Man Films Are Streaming Right Now. In the US, That’s a First.

Key Takeaways All 10 films in the Spider-Man universe are streaming on subscription (SVOD) or free services (AVOD) right now, in both the US…
Jul 31, 2026
content acquisition historical availability +1
title availability
Bar chart titled The thriller correction happened on TV, not in movies, comparing thriller genre appearances in H1 2025 versus H1 2026. Thriller shows on the weekly shows Top 10 fall from 122 appearances to 56, labeled minus 54 percent. Thriller movies on the weekly movies Top 10 hold at 131 versus 132, labeled flat. Source: Reelgood Weekly Streaming Top 10, US.
Insights and Trends

The TV Thriller Correction: Thriller Shows Lost Half Their Top 10 Presence in a Year

Thriller appearances on Reelgood’s weekly TV shows Top 10 fell from 122 in H1 2025 to 56 in H1 2026, a 54% decline. Movie…
Jul 27, 2026
genres sub-genres +1
taxonomy

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