Streaming Industry Insights

Streaming industry analysis and & insights, product updates, and weekly rankings powered by comprehensive Reelgood global metadata and title availability data.

All Rankings Insights & Trends Solution Capabilities Solution Updates Press Tech
US SVOD (streaming) content vs Non-SVOD content (AVOD, TVOD, TVE)
Insights and Trends

The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max

If you’re an executive at a major streaming service, here’s a stat that should make you rethink your content strategy:  Only about 12% of movies in active distribution are available…
November 21, 2025 · 5 min read
apple tv disney+ +1
netflix
Read: The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max →
title availability posters
Solution Capabilities

Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity

Key Takeaways Historical streaming TV & movie availability data provides the context that licensing teams, rights managers, and analysts need…
Feb 24, 2026 · 7 min read
Read: Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity →
competitive intelligence content acquisition +5
content analysis music rights rights management streaming title availability
Legacy Libraries Create Catalog Depth
Insights and Trends

Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception

Key Takeaways Most streaming catalogs are shallow. Across almost all major platforms, 72% to 89% of TV shows ran for…
Feb 10, 2026 · 4 min read
Read: Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception →
apple tv catalog data +9
content analysis content library disney+ hbo max hulu netflix paramount prime video streaming
ML-based Semantic Analysis
Technology

The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching

For major streaming services and consumer tech platforms, achieving an accurate, real-time picture of global video content is the ultimate…
Nov 10, 2025 · 8 min read
Read: The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching →
entertainment metadata machine learning +3
movie metadata semantic analysis tv metadata
Recent Posts
Genre identity heatmap showing genre share as a percent of total catalog across major and mid-tier streamers. HBO Max Documentary above 40%, Disney+ Comedy 41% and Family 52%, BritBox Documentary 51% with Drama 39% and Crime 27%, and AMC+ Horror nearly equal to Drama. Source: Reelgood streaming availability data, June 2026.
Insights and Trends

Every Streaming Service Has a Fingerprint. Do You Know Yours?

A streaming platform we work with spent months struggling to explain what made its service different. The marketing team had theories. None of them…
Jun 24, 2026
catalog intelligence competitive intelligence +6
content acquisition content licensing genres historical availability mid-tier streamers streaming availability data
Grid titled "Great Titles, Not Streaming Anywhere" showing nine films with their TVOD-only availability periods: Inception (29 days), Office Space (274 days), Cape Fear (238/59 days), Oppenheimer (290 days), E.T. the Extra-Terrestrial (93 days), 28 Days Later (92 days), Gone Girl (143 days), Lord of the Flies (212 days), and One Flew Over the Cuckoo's Nest (458 days). Source: Reelgood availability data, April 2026.
Insights and Trends

New Releases Drive Library Demand. Availability Data Reveals the Missed Licensing Windows.

Library demand spikes when new titles release. Streaming availability data is how licensing teams catch those windows before they close. Oppenheimer won Best Picture…
Jun 21, 2026
historical availability library content +5
licensing licensing windows streaming availability data title availability TVOD
Reelgood bar chart of the largest year-over-year genre changes across major streaming catalogs, 2025 to 2026, showing gains and declines by service.
Insights and Trends

What Streaming Buyers Are Actually Acquiring: How to Read Catalog Changes for Licensing and Sales

Over the past few months I have sat in on a string of conversations with content strategy, acquisition, and sales leaders at production companies…
Jun 9, 2026
catalog data catalog intelligence +8
content acquisition content distribution content licensing distribution and sales historical availability rights management streaming availability data windowing
Press Release

ChatGPT and Claude Score Below 51% Accuracy on Streaming Availability Queries, New Analysis Finds

FOR IMMEDIATE RELEASE Reelgood analysis of 100 popular titles reveals systematic error patterns in AI-generated streaming availability data, highlighting a gap as AI assistants…
Jun 2, 2026
ai anthropic +5
chatpgt claude llm openai streaming availability data
A dark navy chart titled "Historical Title Availability" showing streaming availability windows for The Devil Wears Prada (2006) across SVOD and AVOD services in the United States, from 2021 through May 2026. SVOD services listed include STARZ, Hulu, Prime Video, Peacock, HBO Max, Cinemax, and Disney+. AVOD services include The Roku Channel, Tubi, and Freevee. Each service is displayed as a horizontal row with colored bars indicating when the title was available. HBO Max shows the longest continuous window (November 2023 to February 2025), with a current active window beginning April 2026. Disney+ and HBO Max are currently streaming the title as of today. Data sourced from Reelgood Streaming Intelligence, US only.
Insights and Trends

Why The Devil Wears Prada Is on Both Disney+ and HBO Max Right Now

Key Takeaways Studio ownership is not a reliable proxy for streaming availability. Library titles routinely appear on multiple competing SVOD services at the same…
May 26, 2026
competitive intelligence content licensing +5
disney+ hbo max rights management streaming availability data title availability
Horizontal bar chart comparing stand-up comedy movies as a percentage of total movie catalog across seven major streaming platforms. Paramount+ leads at 11.5%, followed by Netflix at 10.8%, HBO Max at 6.5%, Hulu at 3.3%, Amazon Prime Video at 3.0%, Peacock at 1.9%, and Disney+ at 0.1%. Source: Reelgood, May 2026.
Insights and Trends

Stand-Up Comedy Is Streaming’s Most Underrated Content Strategy

Netflix has added nearly 200 stand-up comedy movies to its catalog since 2020. Stand-up now accounts for 10.8% of every movie available on the…
May 22, 2026
comedy content library +9
disney+ hbo max hulu netflix paramount+ peacock prime video stand up taxonomy

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