Streaming Industry Insights

Streaming industry analysis and & insights, product updates, and weekly rankings powered by comprehensive Reelgood global metadata and title availability data.

All Rankings Insights & Trends Solution Capabilities Solution Updates Press Tech
US SVOD (streaming) content vs Non-SVOD content (AVOD, TVOD, TVE)
Insights and Trends

The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max

If you’re an executive at a major streaming service, here’s a stat that should make you rethink your content strategy:  Only about 12% of movies in active distribution are available…
November 21, 2025 · 5 min read
apple tv disney+ +1
netflix
Read: The Streaming Iceberg: Why 88% of Movies Aren’t on Netflix, Disney+, or HBO Max →
title availability posters
Solution Capabilities

Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity

Key Takeaways Historical streaming TV & movie availability data provides the context that licensing teams, rights managers, and analysts need…
Feb 24, 2026 · 7 min read
Read: Where Was That Title Last Year? Why Historical Streaming Availability Data Is a Strategic Necessity →
competitive intelligence content acquisition +5
content analysis music rights rights management streaming title availability
Legacy Libraries Create Catalog Depth
Insights and Trends

Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception

Key Takeaways Most streaming catalogs are shallow. Across almost all major platforms, 72% to 89% of TV shows ran for…
Feb 10, 2026 · 4 min read
Read: Most Streaming Catalogs Are Shallow. These Three Platforms Are the Exception →
apple tv catalog data +9
content analysis content library disney+ hbo max hulu netflix paramount prime video streaming
ML-based Semantic Analysis
Technology

The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching

For major streaming services and consumer tech platforms, achieving an accurate, real-time picture of global video content is the ultimate…
Nov 10, 2025 · 8 min read
Read: The Data Whisperer: Reelgood’s ML Algorithm for Flawless Content Matching →
entertainment metadata machine learning +3
movie metadata semantic analysis tv metadata
Recent Posts
Horizontal bar chart comparing stand-up comedy movies as a percentage of total movie catalog across seven major streaming platforms. Paramount+ leads at 11.5%, followed by Netflix at 10.8%, HBO Max at 6.5%, Hulu at 3.3%, Amazon Prime Video at 3.0%, Peacock at 1.9%, and Disney+ at 0.1%. Source: Reelgood, May 2026.
Insights and Trends

Stand-Up Comedy Is Streaming’s Most Underrated Content Strategy

Netflix has added nearly 200 stand-up comedy movies to its catalog since 2020. Stand-up now accounts for 10.8% of every movie available on the…
May 22, 2026
comedy content library +9
disney+ hbo max hulu netflix paramount+ peacock prime video stand up taxonomy
Comparison of Reelgood taxonomy tags for Yellowstone (Paramount Network, 2018) — old taxonomy: political, animal, revenge, gang, gangster; new taxonomy: family-relationships, cowboy, violence, organized-crime, survival, dark-and-intense, government-and-politics, outdoors-and-nature, secluded-locations, wealth-and-privilege
Solution Capabilities

Reelgood’s Expanded Content Taxonomy: 250+ Tags, Six Dimensions, and What It Means for Streaming Discovery

We’ve overhauled the tag system across 288,806 movies and 72,011 TV shows. Here’s what changed, why it matters, and what you can build with…
May 12, 2026
streaming recommendations taxonomy
Stacked bar chart showing Howdy's title count by release decade, with the 2000s and 2010s as the largest decades and a highlighted 1997-2014 band representing half of the catalog.
Insights and Trends

What’s Actually in Howdy’s Box: Inside the Catalog of Roku’s Ad-Free SVOD

Roku’s Howdy is having a moment. CEO Anthony Wood told analysts on Roku’s Q1 2026 earnings call that the $2.99-a-month ad-free service is “doing…
May 6, 2026
catalog data howdy +1
roku
Diagram titled "Putting Streaming Data to Work" showing how Reelgood's unified data layer connects four customer use cases (Editorial & Publishers, Rights & Royalties, Where to Watch, Competitive Intel) to a fragmented landscape of streaming services including Netflix, HBO Max, Disney+, Prime Video, Apple TV, Paramount+, Peacock, and Hulu.
Insights and Trends

From Music Royalty Tracking to Editorial Discovery: How Reelgood Customers Are Putting Streaming Data to Work

Next in our series on the Reelgood team’s 2026 Streaming Industry Predictions. Key Takeaways The most impactful customer use cases for Reelgood’s metadata and…
Apr 29, 2026
competitive intelligence crucial music +10
customer decider historical availability music rights rights management royalty tracking streaming availability data sync licensing title availability where to watch

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